Senior Manager -CRM and Performance Marketing

Liverpool
Full Time
Competitive
1 / 09

We are extremely excited to be looking for an experienced and innovative Senior CRM and Performance Marketing Manager to join us at one of the most exciting times in the history of Everton Football Club. 

Full description

Who we are:We are Everton Football Club and we are icons of world football. As one of the bastions of the global game, with a rich and successful history, we are now setting our sights on a new, exciting future. 

With a proud and illustrious past, the Club is current embarking on a new and exciting journey with the construction of our new stadium on the banks of the River Mersey. With that exciting development comes an ambition to have a Men’s and Women’s First Team squad that is competing regularly at the top of domestic and European football.

Our values underpin how we behave, how we represent our club in our city, and across the world of football, and how we look after one another daily. They provide a framework for how we work with partners, suppliers, and most importantly our fans.  

About the opportunity:We are extremely excited to be looking for an experienced and innovative Senior CRM and Performance Marketing Manager to join us at one of the most exciting times in the history of Everton Football Club.

This role is crucial in supporting the Club’s key business objectives across revenue, customer acquisition and retention and fan engagement, as we look for further grow and convert our ever-expanding global fanbase.

As Senior CRM and Performance Manager you will work closely and support our Head of Marketing in developing, implementing and testing digital strategies to support these key objectives across all the Clubs products and services.

This opportunity will include managing a team of talented individuals whose responsibility it is to collectively manage the build, delivery and analysis of both inbound and outbound digital marketing campaigns via a number of digital platforms and channels, which you will oversee and develop, whilst ensuring a maximum return on investment for all key stakeholders.

This role is fast paced and will require strategic thinking and a collaborative approach to working, as you will be working closely with the Data Science and Insight team, Design and Campaign Marketing teams, as well as stakeholders from across the business to encourage collaboration and achieve the highest standards of output.

You will be responsible for overseeing the Club's 'fan-first' loyalty and rewards programme and devising accompanying strategies to maximise acquisition, retention and interaction with the scheme.

There really has never been a better and more exciting time to join Everton Football Club. 

Who we’re looking for: We are looking for a proven senior CRM professional, who has experience of segmentation and personas, driving commercial growth all whilst ensuring optimum customer experience.

You will be confident in setting measurable targets and agile enough to adapt comprehensive plans when required to react ensuring strong results are consistently delivered. 

If you are passionate about being a part of something new and a self-starter with ambitious spirit who is prepared to work in a fast-paced environment, execute against ambitious goals and consistently embrace our Everton values in what you do, then we would love to hear from you! 

This position is a permanent opportunity, working 35 hours per week with the closing date for this role being Friday 19 August 2022.

The location for this role is at the Club’s iconic headquarters in the Royal Liver Building in Liverpool, with the opportunity to work flexibly with our Hybrid working approach. 

The Everton Family is committed to equal opportunities and is proud to be a Disability Confident Leader. We provide a fully inclusive and accessible recruitment process; we accept all job applications in a variety of formats and should you need any documents in a different format or require any further support or assistance please contact our Recruitment Team via email - areers@evertonfc.com" rel="noopener noreferrer" target="_blank">areers@evertonfc.com">careers@evertonfc.com.     

The Everton Family is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment.    

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