Player Development Lead (Under 18-21s)

Full Time
9 / 06

Swansea City AFC are looking for a Player Development Lead to join the team. 

Full description



Report to

Head of Coaching

Direct reports

Academy Coaches (Under 18-21s)

Key Relationships

Technical Development Lead, Tactical Development Lead, Head of Methodology, Player Development Lead (Under 15-16s), First Team staff, Head of Academy Recruitment.


£35,000 to £40,000 (dependant on experience).


Full Time (40 hours)

Working Schedule

The role requires an individual who can perform such hours as necessary to complete their roles and responsibilities.

The position will involve working irregular hours (e.g., evenings/Saturdays/Sundays/Bank Holidays) based around team schedules.

Roles and Responsibilities

  • Lead the individual development of the players in the Under 18-21 age groups, in line with the Academy methodology.
  • Lead the progression and pathway of players in and out of the Under 18-21 age groups.
  • Manage the review and IDT meeting process for players in the Under 18-21 age groups.
  • Ensure that all PMA tasks are completed by the staff working with the Under 18-21 age groups.
  • Lead on an effective review and feedback programme with players, coaches and families to monitor player progress and development.
  • Play a key role in the delivery and evaluation of the Academy methodology, play book and curriculum content, as directed by the Academy Technical Board.
  • Lead on the care and support of the well-being of Under 9-10 players in collaboration with the EPCS department.
  • Assist cross department projects which aim to improve the way data and video is used as a feedback mechanism with the staff and players.
  • Support the Head of Coaching, Head of Methodology and Head of Individual Development with our in-house staff education initiatives, particularly for Under 18-21 staff.
  • Sharing of relevant video, data and other resources with staff, players and parents using various Swansea City Academy platforms.
  • Carry out any other reasonable management requests.


  • Follow all Club Policies, such as Equality & Diversity, Health & Safety, Safeguarding, Anti-Corruption & Bribery and GDPR.
  • Adhere to a strict Code of Confidentiality in respect of any information relating to Swansea City Football Club and its operation.
  • Make suggestions to improve the working environment and contribute to positive employee relations within your area of work and Swansea City Football Club as a whole.
  • Take reasonable care for the health and safety of yourself and other employees and members of the public who may be affected by your acts or omissions at work.
  • Comply with all aspects of the Swansea City Football Club Health and Safety Policy and Arrangements, to enable the Company to perform its civil and statutory obligations in relation to Health & Safety.
  • Ensure effective communication within your work team and across Swansea City whilst actively offering support and guidance, as necessary.

Person Specifications



  • UEFA A Licence
  • Undergraduate degree in Sports Coaching, Sports Coaching, Performance Analysis, or related subject.
  • FA Learning Safeguarding Children Certificate & FA Emergency Aid in Football Certificate.
  • CRB check undertaken.


  • Postgraduate degree in Sports Coaching, Sports Coaching, Performance Analysis, or related subject.
  • UEFA A Licence or UEFA Elite Youth Licence, and The FA Advanced Youth Award.

Skills, Knowledge and Experience


  • Minimum three years coaching and analysis experience within Academy coaching and/or MDT environment.
  • Minimum five years coaching experience within an Academy setting.
  • Depth and quality of experience within individual player and staff development in both coaching and analysis settings.
  • Ability to demonstrable a strong level of technical football knowledge and game understanding.
  • Ability to relate to and understand young people, demonstrating personality and enthusiasm.
  • Proficient in the use of software (eg. Sportscode/Hudl).
  • Experience of working in pressurised situations and to deadlines.
  • Excellent communication and interpersonal skills.
  • Excellent written and IT skills.
  • Ability to adapt and change at short notice.


  • At least three years experience specialising in technical development programmes and delivery.
  • Depth and quality of experience in creating, delivering and evaluating an Academy curriculum and technical development.
  • Experience with telestration tools such as HUDL Studio, Piero, CoachPaint.

Attitude and Behaviours

  • Proactive forward-thinking mentality.
  • Thinks ahead with a “can do” attitude.
  • Generates and delivers innovative ideas.
  • Works well in a cognitively diverse performance department.
  • Loyal and committed.
  • Versatility and flexibility to adapt quickly.
  • Strong team ethos.
  • Ability to build strong professional relationships with individuals and departments.

Personal Qualities

  • Takes pride in ensuring a high quality of work.
  • Highly organised and able to manage multiple tasks.
  • High importance on self-development.
  • High level of confidentiality.
  • Willingness to learn.
  • Ability to work unsupervised.

Swansea City AFC strives to ensure it provides an environment where everyone's rights, dignity and individual worth is respected and takes a zero-tolerance approach to any form of discrimination. Equal Opportunity is an integral part of our recruitment and selection process, and we welcome applications from all individuals who feel they meet the core requirements of the role.

We are particularly encouraging applications from women, disabled people and individuals from diverse ethnic communities who are currently under-represented within the organisation.

All appointments will be made on merit of skill and experience relative to the role.

The Company is committed to safeguarding and promoting the welfare of children and young people involved in activities and event at the Company. As part of the Company’s recruitment and selection process any offers of work involving working in regulated activity with children are subject to a satisfactory enhanced DBS Disclosure and barred list check (depending on the level of supervision, frequency, and nature of contact with children). Appropriate references are also required.

Should an adequate number of applications be received prior to the closing date, Swansea City AFC reserve the right to remove this advert.

Due to a high demand in applications the Club will be unable to respond to those applicants who have not been shortlisted for interview.


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